idealising leaflets in Egypt and Vietnam
The leaflets shown on this page were found in Egypt and Vietnam
recently. They demonstrate how Nestlé idealises artificial
infant feeding and undermines breastfeeding.
promotes Lactogen 1 infant formula for brain, body and
bone development. It was found in a clinic in Vietnam,
but not all the text has been translated. Click
here for a larger version.
Code limits companies to providing scientific and factual
information to health workers. Nestlés leaflets
idealise its infant formulas by, for example, suggesting
they are The perfect Start...
leaflets with similar messages to these are sometimes
found being given to mothers in health facilities. Nestlé
claims they are intended for health workers only, but
appears to produce and distribute them in bulk so they
are passed on to mothers.
found in Egypt, idealises Nan 1 infant formula by claiming:
"The perfect START with guaranteed protein, fat,
carbohydrates and beyond..." Click
here for a larger version.
You cant trust
Why is Nestlé
holding absorbing 15-minute talks on baby feeding
in South Africa (see advertisement below). UNICEFs
Legal Officer, who advises governments on interpretation
of the Code, has stated previously: Article
5.5 of the Code states quite clearly that the marketing
personnel of companies manufacturing products within the
scope of the Code, in their business capacity, should
not seek direct or indirect contact of any kind
with pregnant women or with mothers of infants and young
children. (emphasis added). Hence, any form of contact
with mothers of children under the age of three years
is prohibited, irrespective of the motivation behind the
here for a copy of the letter sent to Baby Milk Action).
understands this, as its Senior Policy Advisor has stated in
public and on the record on several occasions: 'The only
contact that I would say with the mother is through the label.'
(see press release Nestlé
runs from debate with Mark Thomas - and loses yet again to Baby
Milk Action). The advertisement above and the baby clubs
Nestlé runs in many countries (see other action
sheets) show Nestlé is not telling the truth.
to the man responsible: Nestlé Chief Executive Officer,
Peter Brabeck-Letmathé, Nestlé S.A., Av. Nestlé
55, CH-1800 Vevey, Switzerland. Fax: + 41 21 924 2813. (You can
select the text below and cut and paste it into a word-processor
or into the comment
page on the Nestlé site. Note Nestlé keeps
changing the address of the comment page. If the link to it is
dead go via http://www.nestle.com/).
You claim that
Nestlé abides by the International Code of Marketing
of Breastmilk Substitutes and that you personally
investigate any hint of a violation.
can explain why Nestlé is producing leaflets which
idealise infant formula, such as its Lactogen 1
leaflet in Vietnam promoting the product for brain body
and bone development and its Nan 1 leaflet in Egypt
which claims the formula is The perfect START.
As you know the Code limits companies to providing scientific
and factual information to health workers, but these leaflets
idealise artificial feeding and so undermine breastfeeding.
5.5 of the Code states: Marketing personnel,
in their business capacity, should not seek direct or
indirect contact of any kind with pregnant women or with
mothers of infants and young children. In October
2003 Nestlé was advertising in the media in South
Africa: 'Hey mums, Nestlé Blue Bear and the
Baby-Care Friends are in town and inviting mothers
to an absorbing 15-minute talk on baby feeding.
Such practices demonstrate Nestlés disregard
for the World Health Assembly marketing requirements.
I request you
take action to stop this and other malpractice reported
to you immediately.
help health campaigners in Pakistan
from the baby food industry, principally Nestlé, the
Government of Pakistan has introduced legislation implementing
the International Code and Resolutions. This was prompted in
large part by the courageous stand taken by former Nestlé-employee
and whistle-blower Syed
Aamar Raza (who has not seen his wife and two young children
since September 1999, as he fears returning to Pakistan).
The law does not
implement all the provisions of the Code and Resolutions, but
it is a useful starting point for health campaigners in Pakistan.
They are asking for help in calling on the Government authorities
to produce the rules and regulations that go with the law as
soon as possible and to ensure that these do not introduce further
Please send a letter
to: Mr. Nasser Khan, The Federal Minister of Health, Pak, Secretariat,
Block "C", Islamabad, Pakistan. Fax: +92 920290 with
a copy to Baby Milk Action.
the adoption of the Ordinance for the Protection of
Breastfeeding and Young Child Nutrition. I look forward
to the publication of the rules and regulations required
to put the Ordinance into effect so that the aggressive
baby food marketing practices we hear about in my country
can be challenged.
Code of Marketing of Breastmilk Substitutes and
the subsequent, relevant Resolutions of the World Health
Assembly, from which your Ordinance draws inspiration,
are important measures. They do not ban the marketing
of breastmilk substitutes, but do prohibit all forms
of advertising and promotion, limiting companies to
providing scientific and factual information to health
up your rules we specifically urge you to ensure that
baby food companies are not involved in the monitoring
of the Ordinance. Many governments, anxious to build
public confidence in mechanisms for ensuring food safety,
have recognised the risks of such involvement and not
included the industry Article
11.3 of the Code requires companies to monitor their
own activities independently of government measures.
The provision of company produced educational
materials and sponsorship of health workers, is also
a concern as this undermines the provision of objective
information to parents.
the infant the infant feeding market in Pakistan can
only mean thousands more infants being deprived of their
mothers milk and facing illness and even death,
leaving Pakistani families and health services with
the burden of picking up these costs. Best wishes for
your endeavours to prevent this happening.
promises to put stickers on violating products in Bulgaria
Many thanks to everyone
who wrote to Nestlé about its broken promise over labelling
of complementary foods (See Campaign
for Ethical Marketing June 2003). Nestlé responded
to campaigners and Baby Milk Action (click
here for the full text):
end of June 2003 NO infant cereals in Bulgaria are recommended
from four months. "From six months" stickers have
been put on all products previously recommended from four months.
It is confirmed that the SINLAC advertisement was discontinued
at the end of June.
has a way to go as products in the shops are not yet with the
stickers and some products are being labelled for use from 5 months.
We continue to monitor the situation.
Nestlé is still
refusing to make changes required by the Health Department in
Hong Kong, saying consultations are in process. The
Department policy is already clearly defined as 6 months.
can be a Code Monitor.