Protests against Nestlé afflict GES
(NAFIA translation of Swedish newspaper article appearing in
Aftonbladet
11 July 2003.
Niklas Strömstedt [of pop group GES]: "It's bloody
awful to be associated with that company"
The GES concert at Skansen was disturbed by a protest action yesterday.
The tour is sponsored by Nestlé - the food giant that is
accused of contributing to infant deaths in Africa.
"It's just bloody awful that we are associated with that
company", says Niklas Strömstedt.
Yesterday GES gave a concert to a sold-out Skansen [park] at
Stockholm.
But Anders Glennmark, Orup and Niklas Strömstedt were disrupted
by protests outside the entrance to Skansen.
In food shops and in other outlets Nestlé advertises with
the GES name on poster. If the customer buys Nestlé products
for 300 SEK they get a free ticket to the concert with the pop
group.
Breaks the WHO Code
This irritated Nafia, the Nordic Working Group for International
Breastfeeding Issues.
"They are breaking the WHO Code when they market breastmilk
substitutes in the Third World to babies under one year of age.
1.5 million babies die annually from not being breastfed."
according to Eva Lockner at Nafia, who also organised the protest.
It is the concert producer EMA Telstar that has signed the contract
with Nestlé, completely behind the backs of GES. When Niklas
Strömstedt found out about the collaboration he was furious.
"We have made a mistake"
"I was incredibly angry and asked what EMA thinks they're
doing. I know what Nestlé is accused of and absolutely
do not want to be associated with them. We're the ones who are
going to have to take the flack," says Niklas Strömstedt.
Staffan Holm is CEO at EMA Telstar. "We have made a mistake
and appologize. We do not go through all our collaborative contracts
with the artists and we were not aware of the accusations. Unfortunately
we are now bound to a contract that we cannot just go in and break
off", says Staffan Holm.
Now the routines are going to be changed at EMA. And Holm has
now decided to donate all the income from the Nestlé campaign
to Save the Children.
A little comfort, according to GES. "I think it's fine that
there are protests at our concert", he says.
Consider themselves innocent
According to Nestlé in Sweden, the company is completely
innocent of the accusations. "We follow the WHO Code down
to the last detail. These are unfortunate and false accusations
that are a carry-over from what the company did in the sixties
and seventies. Today it would be impossible to run such a multinational
company unethically", says press contact Marie Louise Elmgren.
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