You have been sent this email because you are on Baby Milk Action's email alert list.

If you do not wish to receive future alerts, please reply with 'delete' as the subject.

Click here to view this alert in your internet browser if it does not display correctly.

Baby Milk Action

Email update 15 May 2016

New WHO/UNICEF/IBFAN report shows which governments are protecting parents from aggressive baby milk marketing

The World Health Assembly is made up of the world's health ministries. It is the world's highest health policy setting body.

In 1981 it adopted the International Code of Marketing of Breastmilk Substitutes and has adopted new Resolutions about every two years since.

Code status report

Now the World Health Organisation (WHO), UNICEF and the International Baby Food Action Network (IBFAN) have produced a joint report: Marketing of Breastmilk Substitutes: National Implementation of the International Code - Status Report 2016.

This assesses the legislation introduced in countries around the world and makes recommendations for action. A total of 39 countries have comprehensive legislation or other legal measures reflecting all or most provisions of the Code and Resolutions. An additional 31 countries have legal measures incorporating many provisions.

The UK is assessed as having "few provisions in law".

Baby Milk Action is the UK member of IBFAN. Mike Brady, our Campaigns and Networking Coordinator, was privileged to represent IBFAN at the launch event.

You can download the report and watch the launch event online via:

ACTION: Baby Milk Action asks Members of Parliament in UK to protect parents - tweet your MP

Baby Milk Action will be presenting evidence of aggressive baby food marketing practices to MPs at a meeting of the All Party Parliamentary Group (APPG) on Infant Feeding and Inequalities on 17 May.

This includes evidence provided by the public. Many thanks to everyone who sends us examples, whether by email, on Facebook or other means.

We will be explaining action that can be taken to protect all mothers and babies from aggressive marketing, whether breastfeeding or using formula.

MPs have already been contacted about the APPG meeting. You can tweet or email your MPs on Monday reminding them to attend the meeting. You could share Baby Milk Action's press release with details. The meeting takes place at 9:30 am on Tuesday 17 May:

You can include the the following hashtag:

Follow the APPG on Twitter:

Baby Milk Action takes your messages to Nestlé shareholders

Baby Milk Action spoke at the Nestlé shareholder meeting on 7 April to call on Nestlé Chairman, Peter Brabeck-Letmathé, to stop aggressive marketing practices. There were 2853 shareholders present, representing over 75% of votes.

We took along some of the tweets posted by the public to Nestlé's anniversary hashtag and displayed them to shareholders arriving at the meeting. We were also joined by IBFAN-GIFA in raising concerns. Find out more at:

Mike's marathon around Lake Windermere for Baby Milk Action

Mike Brady will be running a marathon around Lake Windermere on 22 May to raise money for Baby Milk Action's work.

Sponsor him and find out more here:

return to top Back to top